Instant lead response
Portal enquiries, website forms and social messages get a real, useful reply in under a minute — with the listing details and a clear next step.
Zillow · Realtor.com · Website · Meta
Norwich, Connecticut · AI automation for real estate
Your next listing lead won’t wait until Monday.Ours answers in under a minute.
GC Agency builds bespoke AI automation engines for residential real estate agencies in Norwich and New London County — eliminating lead leakage and accelerating speed-to-lead. Your agents keep the relationships. The plumbing runs itself.
20 minutes · no slides · we map your lead flow live
42.30° N · 72.08° WNorwich, CT
Sample run · Saturday
- 21:41Portal inquiry · 14 Riverview Drive, Norwich
- 21:42Reply sent in the agency's voice
- 21:42Showing offered · Sunday 11:00
- 22:07Buyer confirmed · written to your CRM
Median first reply · 48 seconds
< 60 sec
Target first reply, day or night
24 / 7
Coverage including weekends
3 weeks
Typical time to launch
5–50
Agents per brokerage we build for
01 — The gap
Real estate is still a first-responder business.
The gap between “I’m interested” and a reply is where most Norwich listings quietly lose their buyer.
Buyers inquire on three or four homes at once.
They book with whoever answers first, then politely tell the rest thanks anyway.
Your best leads arrive after hours.
Saturday evening portals, Sunday morning browsing, holiday weekends — when nobody is at the front desk.
Agents don't lose deals on skill.
They lose them to a Tuesday of showings, contract paperwork, and forty unread texts.
We take the first 90 seconds off your plate — and make sure nothing slips after that.
02 — The revenue engine
Six places a Norwich brokerage quietly loses deals.
Each one installs in about a week, works inside the tools you already pay for, and can hand a conversation to a human at any moment.
Self-service showings
Buyers pick a time, confirmations and reminders go out, your calendar stays clean. No phone tag, no double bookings, fewer no-shows.
Google Calendar · Outlook · ShowingTime
Follow-up that doesn't forget
The fourteen-touch nurture for the buyer who's eight months out, and the seller who said “maybe next spring.” It runs until they reply or opt out.
Follow Up Boss · kvCORE · HubSpot
CRM and pipeline hygiene
Notes, stages, tasks and next steps written back automatically, so Monday's pipeline meeting reflects what actually happened last week.
Follow Up Boss · Lofty · Salesforce
Listing content engine
Descriptions, social captions and email blasts drafted from your own listing data, in your voice, waiting for your approval. Nothing publishes unread.
MLS data · Email · Social
Reviews and past-client care
Post-closing review requests, anniversary check-ins and referral asks, timed to the transaction instead of someone's memory.
Google Reviews · SMS · Email
Something else in your workflow? The audit usually finds two automations worth building first.
Weekend coverage · 07:00–22:00
Every message is logged, every handoff is visible, and any automation can be paused with one click. You are always one reply away from taking over.
03 — What it looks like
A Saturday, with the lights off.
21:41
A buyer asks about 14 Riverview Drive.
Answered in 48 seconds with showing availability and a booking link. Nobody was at a desk.
06:15
Eleven overnight enquiries, four listings.
Triaged and summarised. Three serious buyers sit at the top of Monday's inbox with context attached.
18:30
One question only a person can answer.
Handed to the on-call agent with the whole conversation, so nobody asks the buyer to repeat themselves.
04 — How it works
Four weeks from audit to live.
You keep your CRM, your brand and your agents. We just make the boring parts behave.
Audit · Week 101
We look at the real flow.
A 45-minute walk through your lead sources, CRM and inbox. You leave with a one-page blueprint: what to automate, what to leave alone, and what it costs.
Build · Weeks 2–302
Built in your stack, in your voice.
We connect the tools you already use and draft every message from your agency's own words. You approve each template before it goes live.
Launch · Week 403
Your team barely notices.
A short walkthrough, a one-page reference, and a direct line to us. No new software for agents to learn, no second inbox to check.
Tune · Ongoing04
It gets better every month.
We review response times, bookings and pipeline each month and adjust. You get a short, plain-English report — not a dashboard you'll never open.
05 — Norwich first
Built in the Rose City, for the people selling it.
GC Agency is a Norwich company. Our clients are brokerages in Norwich, New London County and the towns in between — teams who know their farm area street by street and don’t want a vendor in another time zone explaining AI to them over a webinar.
We’re a partner of the Greater Norwich Area Chamber of Commerce. Meet us at your office, or wherever is easiest for your team.
Towns we work in
Book a session at your officeNorwichNew LondonGrotonWaterfordMysticColchesterLebanonBozrahPrestonGriswoldLisbonMontville
06 — Straight answers
The questions Norwich brokers ask us first.
07 — Start here
Free 20-minute automation audit.
Tell us where the leads go quiet. We’ll look at your actual flow — portals, CRM, calendar — and name the two things worth automating first. No slides, no pressure, no obligation to hire us.
- Where
- Your office — GC Agency is a partner of the Greater Norwich Area Chamber of Commerce
- When
- Weekdays, 7:30 AM – 6:00 PM ET
- Reply
- Within one business day